A Childhood Hero: Daredevil Evel Knievel Dies

According to a family member, the legendary daredevil, Evel Knievel, died at the age of 69 today.

Sad news. As a kid, I was inspired by the daring feats Evel Knievel would try to accomplish.

The biggest dare I recall Evel going after was jumping the Snake River on his motorcycle. At the time, this was a big deal. I remember the crazy stunts Evel would do, and also remember that in many of these stunts, he failed. I recall seeing him with broken legs in casts. It wasn't pretty.

Yes, there he was, in all his glory, dressing like an American flag, ready to jump the next Guiness record into history.

At the time of his death, this article reports that he had 40 broken bones in his body. What sacrifice to live his purpose!

http://news.bbc.co.uk/2/hi/americas/7122258.stm

If you think about your own life, what have you sacrificed to live your dreams? Do you have ANY broken bones over it? I don't. I may have experienced other aches and pains, but not those.

Imagine if, every time you were going to go for your next big challenge, you know you could end up in the hospital -- or even worse, dead! That was the fear that Evel Knievel had to overcome. And that was why he was an American hero.

Who were your childhood heroes? What did they sacrifice? I love hearing stories of people who've faced their fears and recovered. Evel Knievel was a hero who showed us all how it could be done.
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This article is written by Scott Andrews, Founder of AspireNow. Copyright 2007. All rights reserved.

You may republish this article only AS A COMPLETE WHOLE with ENTIRE LINKS and copyright messages attached. All rights reserved. More fun than breaking a leg: subscribe to the A-Blog.

How Important Is Global Warming?

In a speech to the London Business School on March 28, 2006, entitled "The Opportunity for Private Citizens to Effect Positive Change in an Increasingly Interdependent World," Bill Clinton discussed Global Warming. In that address, the former President of the United States asserted: "[Global Warming] is the only existential threat that, those of you who are students here, your generation faces. It could literally undermine your ability to raise your children and grandchildren." He went on to say "And yet it is a phenomenal opportunity."

Image source: http://en.wikipedia.org/wiki/Global_warmingrming.

The problem with energy and the global warming trend is caused by several factors, but primarily these three:

We're burning too much coal, using too much oil, and deforesting too much of our planet. Of these three, though, over 65% of the damage is caused by the burning of coal, oil and gas. In other words, the way we're powering our world is impacting our very future existence upon it.

However, the odds are rather low that anything is going to change dramatically until the Earth burps on the Human inhabitants pumping out all of the precious black gold from its Geothermal inner layers. Upon what fact can I base this opinion?

Fact: over 50% of the world's richest companies are OIL & GAS companies.
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It's true. Look at this list from Forbes, published in March '07:

Rank Company Country Industry Sales Profit

#1 ExxonMobil United States Oil & Gas $335.09 $39.50
#2 Royal Dutch Shell Netherlands Oil & Gas $318.85 $25.44
#3 BP United Kingdom Oil & Gas $265.91 $22.29
#4 Citigroup United States Banking $146.56 $21.54
#5 Bank of America United States Banking $116.57 $21.13
#6 General Electric United States Conglom. $163.39 $20.83
#7 Pfizer United States Drug/Bio. $ 48.37 $19.34
#8 Chevron United States Oil & Gas $195.34 $17.14
#9 HSBC Holdings United Kingdom Banking $121.51 $16.63
#10 PetroChina China Oil & Gas $ 68.43 $16.53
#11 ConocoPhillips United States Oil & Gas $167.58 $15.55
#12 Total France Oil & Gas $175.05 $15.53

(Numbers are in billions of dollars)

If you think the numbers change when you sort on Total Sales, oil and gas still rank 6 out of 12, or 50% of the list. That's a lot of revenue and a ton of profit for those six companies.

Source: Forbes list of 2,000 richest companies, top (03/07)
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What's my point? Of the wealthiest companies in the world, black gold (oil & gas) is producing more wealth than almost all of the other companies combined. They are that rich.

Chart at left source: Forbes list of 2,000 richest companies, top (03/07)

And that's the problem with global warming. See, we COULD produce a car that runs on solar and air, IF we put our research dollars behind these technologies. Forget bio diesel, ethanol, which drive up the cost of corn and thus food cost. Forget hydrogen, even, which I've been saying is the answer for over 10 years. We need cars that run on compressed AIR - our greatest resource next to water.

And, we need these vehicles now. Upon looking at the rate of pollution and warming, Al Gore did a pretty good job of explaining the problem in "An Inconvenient Truth" with the following chart compiled by the Hadley Centre for Climate Prediction and Research of the UK Meteorological Office:



The clean air acts like the Kyoto Treaty and other government agency efforts to reduce pollution to 1990 standards is not enough to reduce the impact upon the environment. As you can see here, 1990 is still too high, and may still lead to a global warming or ice age. The world is filled with many, many people. All of these people driving cars might get the oil companies excited, but at some point the amount of global warming just might cause the skin of our earth to shift. The thin crust we all live upon is not that thick compared to the Earth's core. Polar caps HAVE melted before in the Earth's past and shifted the landscape.

Why aren't the oil companies worried? Actually, they seem quite concerned. In visiting each of the energy company websites, I found that most of them are mentioning sustainable energy, renewable energy, and Global Warming. Chevron has an action plan to address Global Warming that includes (1) reducing emission of greenhouse gases and energy efficiency, (2) investing in R & D and technology, (3) pursuing business opportunities in driving alternative energy revenue, and (4) supporting flexible and economically sound policies and mechanisms that protect the environment. It all sounds good on the surface, such as agreeing to lowering levels to 1990; however, I think we need to be MORE dramatic than 1990. We need 1890 emission levels if we are to start reversing the damage! Many of their initiatives, underneath the surface, didn't seem to me to be aggressively addressing the problem. Reading about carbon sequestration didn't convince me that we could lower greenhouse levels substantively through that program.

Considering these companies ARE investing in new technology in record amounts (BP claims to have invested in alternative energy more than any other company in their current commercials that airing on CNBC), clearly they know alternatives exist, except that these companies often buy alternative energy companies to shut down threats to their own existence. But what can they do to stop their pursuit of wealth? At this point, the markets are driven by REVENUES, PROFITS, and HITTING ESTIMATED NUMBERS. As a CEO of a corporation, if you miss your numbers, your stock gets hammered. As CEO, when your stock drops, your job is on the line. So, the very system is working to fuel the oil thirst that haunts our fragile planet's future existence.

Considering that momentum, what can we do?

First, start speaking up. That's why I wrote this post. I care about green companies. But, more than that, I want to see a car fueled by AIR hit the market in a serious way. Pictured, at right, is an air car by MDI. So, it IS possible. Air, as a fuel, souldn't cost much of anything and combining the solar cell technology with an air engine could enable the world to support Chinese and Indian automobiles, which are only rising in demand in our global future.

If you're developing technology around air, solar, or hydrogen, and wish to include me in your initiatives, please share what you're developing. Perhaps we can start a group at Plaxo to facilitate this discussion further. You may also contact http://www.arriive.com/ for further help on the matter.

Second, start investigating what is happening with air and solar. I keep thinking of the lyrics to the song that go "All I need is the air that I breathe yes to love you" and believe air and sunshine is the answer. Call me a tree-hugger if it makes you happy, but it just makes the most sense to me. We have the technological know-how to develop these technologies to be produced en-masse and develop a more sustainable planet. We're just NOT getting these developments fast enough because of the financial factors driving the greed of the world's wealthiest companies. We need to push our government, these companies, and other influences to act now and get the infrastructure developed to support a shift in how we power our planet.

Last, make an effort to reduce your own oil dependency. Drive less. Lower your commute. Get rid of the gas guzzler and buy a vehicle more economical - or better yet - a hybrid. We've got to start moving more in the direction of sustainable living. A pdf file by the EPA helps describe these steps in further detail.

I'm involved with an organization called Global Footprint. The focus of the group is how humans can grow sensibly and sustain healthy living within the footprint of the Earth.

Again, in looking at what's happening around the world, start to think about AIR and SOLAR vehicles. Ultimately, we need to arrive at a solution allowing sustainable economic and human population growth within our global footprint. The opportunity is here now. We must not delay.
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This article is written by Scott Andrews, Founder of AspireNow. Copyright 2007. All rights reserved.

You may republish this article only AS A COMPLETE WHOLE with ENTIRE LINKS and copyright messages attached. All rights reserved. More valuable than a tank of gas: To read more articles like this, subscribe to the A-Blog.

Fake It Til You Make It

How many times have you heard this expression?

"Fake it until you make it."

I heard it again tonight. It can be useful to people trying to get to an acceptable level of success. I've used it myself in my past. Heck, sometimes, with some new products or services, I feel like I'm faking it a little, now. But, actually, what I've realized is that when we think we're faking it, we're often not faking it at all.

That's right. I don't think it's fake to stick your hand up in the air and say "I can do that!" and then have to figure out how to do it. Because, frankly, many of the world's biggest companies do this when they are trying to secure a big account.

I remember when I told Tandem I could sign over $1,000,000 in revenue volume in equipment for computer service and support and start supporting it with just five days' advanced notice. That's not a lot of time to implement a major deal of that size. At the time, all of the rules in my company were stacked against me. The company had a hard and fast rule that we couldn't add equipment without serial numbers. We also were supposed to input our own orders (I'd have been there a month just doing that!) Yet, this was a lot of money. I needed the deal. So, I stood up and said to the client "We can do it." In other words, I was faking it until I made it. But, I knew I could do it, if I just got my management team to buy into the deal.

So, my biggest sales pitch was actually not to the customer, but to my own company. I profiled the account, profiled the equipment base, and approached my Director of service operations. He listened to me, then dialed the Senior Vice President of Operations at D1, Marty McHale. I liked Marty. I'd met him before and let him know what I was working on just three months earlier. So, it wasn't a new discussion. Like my Mom used to tell me "don't go to the grocery store when you're hungry" I'd bought my groceries in advance, so to speak. After Marty heard my profile, and listened to the Director's position, he suggested implementing with an asset management program to get the serial numbers. I suggested assigning an implementation manager to the account so that I could still be free to sell to other accounts. Marty assigned J.D. to the account, who masterfully smoothed over all of the initial customer issues on our first service calls.

So, that was a situation where speaking up and saying, "yes, we can do this," when I wasn't 100% sure of HOW we'd do it, made me a lot of money.

There are probably people who will read this and say "If I say I can do something, and I can't, aren't I setting myself up for failure?"

The answer is "Yes, if you don't have the experience or know how you will do what you raise your hand for, indeed you DO have an opportunity to fail." I know. I failed miserably doing this. I once agreed to speak at a group of managers, with a time slot right after lunch, and with the meeting place right by the beach (good for them, not good for me). To make matters more challenging, it was my first talk in over a year, and I was speaking on a new topic. The group I was speaking to was, in many ways, more senior to me, with more experience. And, last, I was totally sick with a bad flu when I accepted the speaking engagement, figuring I could get well in the week before I spoke.

Bad idea. You can't fool mother nature and this was before the discovery of Airborne. I was NOT well the day before the talk, but felt it was too late to cancel. The next day, I was still messing around with slides trying to get it just right. I practiced my talk on the drive to Santa Cruz. When I arrived half an hour early, I found out that they didn't have the proper overhead set-up for me. Even the extra time didn't help me correct the problem. So, I had to put my slides on a chair, which looked tacky. I was nervous, sick, and under pressure. The group had people in the back of the room being intentional trouble-makers. Well, it was a rough day. If I had to grade my talk, I think I'd have given it a 6 out of 10 that day. I was that bad. And, for me, that was a dismal failure. I'm used to getting 9's and 10's on my talks! I learned so much about speaking from that talk! I'll never forget one of the managers who looked in my eyes, held my hand, and said, "Scott, you have a gift. Make sure you use it." Her comment is still part of what drives me to speak to this day.

Now, when I go into a group, I speak about topics I've spoken about before. In addition, I take certain steps to control what is happening in the room. I often include facilitators in the back who I can refer to as I speak. This gives me a complete command of the room, because people in the back won't goof off if they know you have a plant back there watching them. More than that, I do active Q & A whenever possible, because, like Bill Clinton, I'm good at the townhall style of speaking off the stump. Slides are cool, but they can restrict what you're doing if you're not careful.

I always have my notes together before my talk now, and always practice it. Then I throw my notes away and try it again. It's amazing how much you learn when you can't cheat!

You probably get the point: you CAN take a chance. You MIGHT fail. But, even the failures will end up making you stronger. So, my theory is, GO FOR IT. Have you faked it and had it work out for you? Flopped? What would you recommend to your peers and people starting out with living their purpose?

I say "Fake it until you make it." And, you just might surprise yourself. If not, you'll learn so much to help you be even better in the future, the lesson will be worth the cost.
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This article is written by Scott Andrews, Founder of AspireNow. Copyright 2007. All rights reserved.

You may republish this article only AS A COMPLETE WHOLE with ENTIRE LINKS and copyright messages attached. All rights reserved. To read more articles like this, subscribe to the A-Blog.

How Bloggers Make Money

I launched a new program last on November 19 and forgot to share it here on the blog:

Profitable Business Blogging (www.howbloggersmakemoney.com).

Through this valuable course, which starts Tuesday night, November 27, at 6PM PST - 7:15PM PST (don't worry, I'll provide audio downloads of the teleseminars you might miss), you can learn:

How A-List bloggers built their blogs
How to launch your own blog
How to use blogging software technology
Powerful promotion strategies
How to get your articles Top Ranking in Google (what I call G-juice!)
And much, much more!

The information in this course is compiled from over 500 hours of personal internet research. If you're starting a blog, why invest all that time when you can learn what I know within one month? If your time is worth more than the cost of the course (less than the value of one day, for most people) then you will benefit from this powerful program. My focus in building the program was especially how blogers make money. This is a growing trend on the internet, yet, most bloggers haven't cracked the code to success with making money with their blog.

If blogging isn't your bag, but you know someone else who is launching a business, or trying to find ways to grow traffic to their business, then you might want to refer them to this program which will help them become much more productive in much less time.

One tip from Profitable Business Blogging:

"Did you know that when you search for a name on search engines, that domain hawks might be watching your search? This means that someone else might reserve the name before you do. Do you know which search tool lets you search for a name without tracking your search? Just this tip alone can help you protect the name you so dearly need to protect. (This tool link is provided in the program.)"

I've got about 1,001 more tips like this, and many of them worth immediate money to someone who is just getting into blogging. Even if you're an experienced blogger, you will find this course to be a valuable refresh -- not to mention that I'll be adding more and more resources to the PBB website every month - your course fee gives you access for a whole year to this valuable resource database.

If there is a way I can help make the program better, specifically, for you, please email me and we can discuss. I'm always seeking ways to improve my content of the programs I offer through ARRiiVE Business Solutions.
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This article is written by Scott Andrews, Founder of AspireNow. Copyright 2007. All rights reserved.

You may republish this article only AS A COMPLETE WHOLE with ENTIRE LINKS and copyright messages attached. All rights reserved. To read more articles like this, subscribe to the A-Blog.

How To Discover Your Life Purpose

I recently read an article which stated you can discover your life purpose in less than 30 minutes. Is that true?

Yes - and no. For some people, who already know their purpose, but for some reason continually block their ability or willingness to LIVE their purpose, it really might be as easy as identifying the BLOCK to living your purpose, removing that, then go and live it.

For some people, this block is geographical in nature. In other words, if you just moved somewhere different, your purpose could flourish. Perhaps a change of locale would do you good. If you resonate with this, dig into it. However, be aware that every time you move you're basically looking at a 3-year reset in terms of your network, friends, social infrastructure, and more. It is costly to move - especially when you move to a different city more than a couple of hours away.

Other people block their purpose by living with the wrong person. If you're living with the wrong person, get out. Either that, or kick them out. The wrong person is usually someone who doesn't support your dreams. If the person you live with doesn't support your dreams, they're pulling you down. That won't fly if you're to live your HIGHEST purpose and FLY like an EAGLE, now will it?

The other way people block their purpose is to live in a routine that makes it impossible to manifest their dream. For example, they might work in a job that has them trapped away from what they need to be doing. Musicians and actors get trapped in this predicament quite often. This is the situation where chasing the almighty dollar (or whatever currency in your nation) becomes the focus, rather than doing what you love.

How To Discover Your Life Purpose:

You may have read "do what you love and the money will follow" and thought "Oh, so I just quit my job, go do my passion, and I'll get rich!" Well, guess what? That saying is WRONG! I know. I've done it. What the "experts" fail to tell you is that you can't just do what you love, you actually have to follow this formula:

1. Do what you love that people value the most.
2. Focus on providing the most of that value.
3. Remove blocks to your success.

You MUST eliminate time wasters - people, commutes, animals, video games, chatty phone calls, Internet surfing - whatever you do that causes you to waste time. Living your purpose may be challenging enough without putting thing in front of it that distract you.

Now, if you're still wondering exactly what your life purpose truly is, for you, I'll ask you the following question:

If you could do whatever it is that would make you most happy, where you are most loving, where you are providing the most value, and you're not limited by people, your gender, education, upbringing, society, or whatever else might stand in your way, what would it be?

If you can answer this question, you know your purpose. If you don't, well, then you might consider deeper investigation. I created a program for people who are struggling with this. It works. How do I know? I've used it myself. More than that, of everyone who has purchased it, the % of returns has been practically nil. That tells me it's working for people. It includes a CD, set of e-books, and additional bonus items.

You can get it here: Life Purpose Power Pack

If you don't want the whole CD and download package, and just want an easy to use, e-book download click here. Or you can start small and just get the 31 Success Tips e-book.

I have a lot of compassion for people discovering their purpose. It shows through my work. In fact, I prayed over it that it would impact your life to bring more love into your life, make you more successful, more happy, and able to love the life you live.

That's what AspireNow is about. It's what I'm about. If you resonate with that, please let me know! And, if you need personal help in discovering your purpose, contact me, as I can probably coach you through it in one or two sessions. I wish you success in living your dream life. Live like nobody told you, live the way you know you can, dance like noone is watching you, dance like a child. Life is what we make it. Make it what you want it to be in your grandest dreams.
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This article is written by Scott Andrews, Founder of AspireNow. Copyright 2007. All rights reserved.

You may republish this article only AS A COMPLETE WHOLE with ENTIRE LINKS and copyright messages attached. All rights reserved. To read more articles like this, subscribe to the A-Blog.

Dream Board

I recently discovered a new software program bound to help you manifest your dreams:

The OrangePeel Dream Board Visualization Software:



Using a dream board like this can be very powerful to help you manifest your dreams regarding career, money, health, finances, and love. If you haven't designed your own collage yet, the beauty of a software tool like Dream Board is that you can modify your collage quickly, and it is always in front of you when you boot your computer. Cool, huh?

Check it out and if you want to purchase it, I created an affiliate program with Orange Peel to make it easy for you to join:


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This article is written by Scott Andrews, Founder of AspireNow. Dream Board video and name is Copyright OrangePeel, used with permission. Copyright 2007. All rights reserved.

You may republish this article only AS A COMPLETE WHOLE with ENTIRE LINKS and copyright messages attached. All rights reserved. To get more tools like this, subscribe to the A-Blog.

What Women Want

What Do Women Really Want?


Really! What DO women want? Isn't this one of the most challenging questions of all time? We thought "what men want" was difficult, but this is even harder.


The epic struggle of mankind to figure out the inner workings of women is ages old. Even Sigmund Freud, the master of modern psychology, died trying to figure out women. It isn't easy.


I had a friend once joke with me that "men mostly want sex, woman want the right to be hypocritical, yet call men on their inconsistencies." Yikes. No wonder men and women have struggles getting along!


One reason why understanding women isn't such an easy thing is because the ways women process thoughts and emotions are drastically different than their male counterparts' ways of processing.


Key difference between men and women: I've reviewed many studies that indicate women use emotion to process thought as their basis for decision making 30% more than men do.* As such, women are also known for being more intuitive than men. This is not exactly true, as men use intuition in different ways, and have different ways of communicating. Nevertheless, men tend to bond through shared activities, whereas women bond through sharing thoughts and feelings.


I've noticed that a woman will want to tell every little nuance of a story, where their male counterpart might be feeling like, "ok, what's the point?" A man typically seeks a solution to the problem, as if the story was a problem. Or, he's looking for a way to suggest something to help his woman improve, which is based upon competitive thinking (how men relate in conversation is much more competitive). In fact, a woman often is just relating this story to SHARE with him; there isn't anything competitive about it.


So what do women really want in a man?


The top 6 things women want FROM MEN, in order, are:
1. Confidence (or Power)
2. Sense of humor (Fun)
3. Money or the things money can buy (Security)
4. Looks (Protection and Attraction)
5. A little bit of "Bad boy" qualities (Mysterious and Independent/Strong)
6. All the other stuff they typically list (varies - sensitive, caring, etc.)


However, in interviewing countless women, and receiving numerous pointers from women (after all, I AM a MAN!) I must say that there is an expanded list for us guys to get familiar with, according to women. So, what is the expanded list? Men can get what they want from women much more frequently when they approach women with a few simple - yet effective - guidelines:


1. Women want a man to be confident! Confidence is the number one quality women look for. Don't be wimpy. Don't apologize for everything. Be real. Be you.


2. Women want a man who makes her feel like she's the only one. Women go nuts over a man who will go the extra mile. For example, he opens the door for her, he walks on the right side of the street, he helps her shop. I'm talking about being a GENTLEMAN! If she is cold, offer her your jacket. If she is in trouble, protect her. If there is danger, put your arm around her. Be a real man.


3. Women want a man with a sense of humor. A woman will almost always love a man who can make her laugh. If you are dull, you are boring. If you make a woman laugh, you're halfway home. Take a chance, be real, but be funny. There are several seduction experts who claim that being "cocky" and "funny" are the two most important qualities to attracting a woman. I agree.


4. Women want a man to listen to them (yes, even to the gripes and details of all the craziness) and not necessarily give advice. Many women love to complain about their problems; however, they complain not to receive advice, but merely to sound off. I know it's hard to nod and be supportive, because you want to watch ESPN or do something that to you may seem more exciting, but the fact is, your woman will go to the ends of the earth to love you when you truly listen to them and acknowledge their needs. You need to understand that women need to VENT. Allow her this, and she'll allow you in. Nod. Get involved and provide active listening feedback. Be truly interested in what she is saying without worrying about what you're going to say next. Then, watch what happens as your woman opens up to you more.


Women want men to listen to them, because they have a need to be heard. And, women want their man to express his feelings and trust her with his intimate side. Real listening, with real intimacy, is rare. Real listening is suspending thinking about what to say and being deeply engaged in what she is talking about. Listening requires actively paying attention -- shutting off the chatter mind.


5. Women want to be treated like they are the sexiest woman on the planet and that no other woman compares. Talking about your ex-girlfriends is not going to score big points with your new woman. Treating her like she's the ONLY one will make her smile for quite a while.


6. Women want to know you will be faithful. Don't tell a woman how you cheated on your ex. It won't make her think you are wise, loyal, or trustworthy. I'm not saying to lie to her -- just don't go there. Don't cheat on your woman. She will not think you are a better man for doing this. Just like you want think you are the only man she's ever loved, well, that's the thing she wants, too.



The key to faithfulness comes from your own inner character. Be a man of character and you will reap a relationship built upon trust. You gain respect through consistent committed action. Respect backed up by love builds trust, trust builds a strong relationship that can stand the tests of life and time.


7. Women SAY they want a sensitive man. Truth is, if you go around apologizing all the time and crying frequently then a woman will abuse you. Trust me, it is NOT wise to do. This was well exemplified during the beach scene in the movie Bedazzled, where the main character in the film was trying to woo his love interest, his advice had been to "be more sensitive." Well, he went so overboard, was so sensitive, that his love interest ended up walking away with another dude with the assumption that they'd have meaningless conversation and casual sex! Boy was HE surprised! Being overly sensitive is a quick way to get shown the door. It is important to strike a balance. Be strong, be there, yet share your emotions. Speak up and be real. Let them know you care. But don't be a sissy.


Women say they want to be treated like an equal. This is not true. Women want to be treated like a WOMAN. Not like a man. If she wanted to be with a woman, she'd do that. She wants to be with YOU. Therefore, be a MAN. This is not to be confused with being treated like a piece of property, not to be confused with being treated with disrespect. Women want to be respected! A woman wants to be respected for being feminine, being a woman. Women are quite different from men. A man who takes the time to understand the difference is a wise man. Bottom line here: NO MORE Mr. NICE GUY. Be a REAL MAN, not a sensitive NICE GUY. Because the nice guys usually do finish last.


You still don't get it? Ok, then try this: be your own bad self. I will say that some women are attracted to "Bad Boys". I think there is a certain ruggedness to the bad boy - they break rules, they sometimes behave rudely. But the true gentleman always remembers what matters most. Have an air of mystique, but definitely be you. If, on occasion, that means doing what you want, rather than what she wants, then do it. Just don't make a continual habit of it - that's rude.


8. Women LOVE a man with a plan. Women love men with ambition. Men who know who they are, what we're doing tonight, and what we're doing with our life. If you don't have a plan, get one. I have a plan (a) and plan (b) ready at all times, so that no matter what, it will appear I'm fairly spontaneous, but reality is I usually know where, when, and how the evening or date could go. In dating, it is extremely important that you have a plan when you ask a woman out. They will judge your sense of confidence by how well you have thought out where you will take her and what you will do together. So, think ahead, have a plan, then work that plan. While you're at it make sure you have an alternative plan, too, in case she doesn't like the first one!


It is equally important for a man to know when to call a woman's bluff and let her know when she is pushing his limits. A man who just falls over and laps at his woman's feet is a man who is called "whipped" for a reason. An example is as follows: she asks, "what do you want to do tonight," he says, "whatever you want to do." If this is his consistent pattern, he's whipped. She won't respect him in the end.


9. Don't be a tight-wad. Give the woman in your life gifts. Like the Chairman of the Board, Ol' Blue Eyes, Frank Sinatra, used to say, "you gotta gift 'em." Well, I figure good enough for Frank, good enough for me. After all, Frank was a MASTER SWOONER. Guys, get this: Frank Sinatra went to Hollywood with a plan to take a lengthy list of top actresses in his movie studio to bed at some point during his career. As the story goes, he pretty much succeeded. Some women will frown when they read this - but guys, I know what you're thinking: "who did Frank get together with?" Well, how about Gina Lollobrigida and Ava Gardner, for starters (I believe it was Angie Dickinson who claimed to abstain). That's like saying Jennifer Lopez, Halle Berry, and Charlize Theron to today's younger actor. So, maybe giving a gift once in a while isn't such a bad idea.



Just don't go broke trying to impress her! After all, Frank Sinatra also had a stellar voice, plenty of swagger, and loads of star power to go with his ability to buy a gift or two. Nevertheless, small gifts, especially gifts that show you were listening when she mentioned her favorite candy bar, or when she stopped at that jewelry counter to admire those earrings (but put them back without buying them), or how she commented on how she'd just love that dress in the window of that snazzy clothing store. Well, use your own imagination. But if you don't gift the woman in your life you'll probably be referred to by the woman you love as "cheapskate".


Now, "why," you ask, "do women care about gifts?" Good question. The answer is that one way women relate is through giving gifts - especially when you've paid attention to what they want. Women will gift exchange compliments with each other, too. So just trust me and surprise her with a gift every now and then and see if she doesn't respond favorably.


10. Be a true friend. LISTEN TO HER. Let her share her good times and problems with you. Be there, rather than just promising to be there. Consistent committed positive action is a definition of love. How do you show you are a friend? Are you there when it matters most? Are you there for the small stuff, too?


11. Women want to be loved, despite their flaws, and need to be satisfied mentally, emotionally, and spiritually as much as physically. Unconditional love would be ideal love. How can you love a woman without judgment, conditions, or rules? How would you like to be loved?


Sexually speaking, women define great sex differently than men, using words like soft candlelight, light touch, then becoming more aggressive as their mood rises to the occasion. A man, on the other hand, instantly rises to the occasion. Women want men to be their lover instead of obsessing over their body to just get sex. Rather than treat women as sex objects, treat them as someone to relate with; in other words, a real person! That means taking your time, showing extra attention, and being tender in ways with her to let her know she is special.


12. Women appreciate a man who is creative. Roses are nice. But sometimes it is extra special to think of something that most guys wouldn't do for a woman. It could be something frivolous, but if it is something that you think SHE would like, then why not do it? You might have just made her day.


13. Women want a sense of security, to know that her partner will be there if she becomes sick or when she grows old or flabby. Giving a woman security is being there through emotional and physical support. An example might be if she has to have surgery. Take the day off and be there for her, hold her hand, and give your full support to her. In other words, postpone that "tee time"! Security comes from trust. Again, this is about being able to rely in your strength of character.


Do you have a question relating to what women want?


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This article is written by Scott Andrews, Founder of AspireNow. Copyright 2007. All rights reserved.

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